MINNESOTA LOTTERY: Lucky FOR Life

We were tasked with coming up with a promotional campaign for the Minnesota Lotteries Lucky For Life game where players can win $1,000 a day for life. We decided to create a commercial showcasing the lifestyle of a lavish over the top grandmother who is a Lucky for Life winner. This project consisted of Broadcast, Social Videos and Out of Home.

CLIENT: Minnesota Lottery

CD: Scott Dahl
AD: Mike Greenwell
CW: Jake Lancaster
Digital FX: Chris Denny
Edit: Michael Irei
Producer: Kelly Moss
DP: Alex Horner